Campaign Tracking, Reporting & Analytics — Execution

Builds what Keith specifies: the internal tracking and reporting layer itself. A role-clarity writeup, not a posting — Adnan is already in the seat.

What this role owns

• Builds and maintains internal campaign tracking and reporting per Keith's direction and standards.
• Keeps internal dashboards current, accurate, and free of the kind of drift that erodes trust in a number over time.
• Flags data gaps or tracking breaks before they become a reporting problem someone else discovers in a meeting.
• Executes against Keith's prioritization rather than setting independent priorities — the strategy/execution split between these two roles is deliberate.